Control TV Episode #6: Personal Finance Managers

Episode #6 - August 28, 2009

Episode length: 19 minutes, 58 seconds

View on Viddler

Intro:

• Peter Glyman Co-Founder of Geezeo joins us as our first guest
  
• Find your hosts on Twitter: @SonyaJMills and @JimKisch
  and our guest @pglyman from @geezeo

Have Questions?

• www.continuity.net - Join Community and ask your banking peers
  
• Ask the Expert forums (on Community):
  • Andy Greenawalt [Information security]
  • Jim Kisch [Compliance and Risk Management]
  • Jesse Torres [Social Media Best Practices]
  • Karen Licker [Social Media Best Practices]
  
  
• LinkedIn: Compliance Support Group
• Twitter: @CE_Community and/or #ControlTv

Personal Finance Managers (PFM)

• Consumers demanding a better way to manage finances on the web
• PFMs enable consumers to track and manage their money, often aggregating multiple institutions in a single view (Wikipedia)
• 3rd party products frequently lead consumers to other products/better rates
• community FIs become commodity/rate = lost relationship value

Geezeo PFM suite:

• licensed to community FIs and integrated with their online banking platform
• no reason for consumer to look elsewhere
• Better than 3rd party PFM because it's tied to live data
• transactions are accurate
• alerts more robust
• can pull in outside assets (401k, etc) for a more complete financial picture
• Community
• consumers ask financial questions
• answers can be rated by community
• moderation and blacklisted terms
• enables more FI connection with consumers
• EXPERTS: handpicked and screened by the FI
• bio with ability for links to business site, LinkedIn and/or Twitter profiles
• Real Estate expert, small business owner, bankers, etc
• Moves the FI back inot position of trusted advisor for all things financial
• Community members providing lots of help earn credibility and become Community Experts (encourages community activity
• PFM suite ties together PFM and Community, bringing consumers a trusted banking relationship with the technology they crave for ease of financial management
• Working on a Mobile app for Stanford Federal Credit Union that can be replicated for other clients
  

FreePolicyTuesday:

Completely free on www.continuity.net for 1 week. All past policies are noted and archived on our free community.

• Wire Transfer Policy
• Setember 1st will be ACH policy
  

Closing Comments:

• interested in seeing the show live?
• please leave any feedback in the comments section